Visual Communication Design

PROJECT: A Visual Communication Design project for package redesign and print advertising. Our goal was to research a target audience of an existing product and come up with a niche product for our user. I created a fun looking and subtle flavored “3-pack” vodka for women and designed the new packaging, labels and advertising for each flavor - Strawberry, Mint and Vanilla.

SKILLS & DELIVERABLES: Concept, Print Labels, Product Package and Bottle Design, Brand Redesign, Ad Design & Layout, Hand-Drawn Original Illustrations & Product Photography
DESIGN TOOLS: Adobe CC: Illustrator, inDesign, Photoshop, Acrobat